Why Valentine's Day is a Goldmine for Your Business"

Every marketer should be prepared for valentine day . As sales during Valentine’s Day are the third highest behind Black Friday and Cyber Monday

Let’s talk why you should take advantage of this . Let’s get to the stats

According To Daily Maverick , in the week of valentine day , FNB customers show an increase of 45 % in restaurants, 36% in spas and 228% increase in cinemas .

  And chocolatiers saw an 62% increase in chocolates.

Online shopping continues to increase by 31% in online transactions over the past three year according to Daily maverick and offline  contact less transactions has increased by 1,203 %

If this does convince to add valentine day to your marketing strategies , I don’t know what will . As you can see Valentine’s Day is a lucrative  day for any business of any kind .

How can you implement this in your business

• By provide customers with Valentine’s Day bundles or packages on goods or services

• Create a marketing campaign centred on valentine day

• Provide specials offers and discounts

• Send personified email to customer , wishing them a happy Valentine’s Day

• Partner with local restaurants and florist to offer Valentine’s Day special

Bonus

Have you seen the latest marketing canpaigm with Skims and Lana Del Rey

This marketing campaign is so creative and catchy .  Skims is constantly provide that its is a billionaire company .